President of the BVI Cancer Society, Gloria Fahie (left) with TAG's Managing Director, Patricia Romney at the launch of 'Drive for a Cause' to support the fight against cancer. Photo: TAG

President of the BVI Cancer Society, Gloria Fahie (left) with TAG's Managing Director, Patricia Romney stand in front some of the Ford, Honda and Hyundai models featured in TAG's 'Drive for a Cause' promotion in October to support the fight against cancer. Photo: TAG

The partnership will see some proceeds from the sale of select Hyundai, Ford and Honda model vehicles go directly to the BVI Cancer Society with further support for the society’s programmes.

 “We all know of someone who has been affected directly or indirectly by some form of cancer,” TAG’s Managing Director, Patricia Romney said.

Romney added, “In the absence of a cure, we need to continue to raise awareness and support those who are directly involved in the fight. The BVI Cancer Society has been doing a stellar job in the Virgin Islands community of raising awareness. We are pleased to be supporting their efforts to fight the disease.”

A Leading cause of death

President of the BVI Cancer Society, Gloria Fahie said cancer is one of the leading causes of death in the territory, “I have witnessed the pain and anguish experienced by many families in the Territory. It breaks my heart”, Fahie remarked.  

The Cancer Society President expressed pleasure in seeing local companies and individuals step forward to support the critical work undertaken at her organisation.

“We are especially happy that TAG is standing with us to fight not only breast cancer but other forms of the disease here in the Territory. We encourage the community to support the TAG initiative. We must continue to work together to provide care and support for persons battling cancer,” Fahie encouraged.

According to TAG, customers who purchase any of the select vehicle models or provide a contribution will be featured prominently as supporters of the fight against cancer. Additionally, as part of the month-long initiative, TAG is offering more discounts and free insurance for one year.

The National Cancer Institute says that 1 in 8 women will be diagnosed with breast cancer in her lifetime, but with early detection in the localized stage, the five-year relative survival rate is nearly 100%.